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Event Analytics Overview

All customers have access to company and event level analytics within their Sequel Dashboard

Updated over 2 weeks ago

Event Analytics

To view your event analytics post-event, select the event within Events> Past Events > "Analytics" within the event card.


From here, you can navigate between the tabs for the types of event data you can review and download as CSV.

User Specific Data

For each unique user that registered for your event, customers will be able to view their User Activity for the event, which includes:

  • Name & Email

  • Lead status β€” whether they registered, attended live, and/or viewed your replay

  • Live watch % time β€” what % of the live content did they engage with

  • On-demand watch % time β€” what % of the replay did they engage with (if applicable)

  • Registration date (note: if using 'No registration' option, this will be blank!)

Event-Related Email Data

Within the event analytics area, you can also see how well your emails from Sequel did. This can help highlight how effective these comms are. For example, if you get more activity in 24 hour and 15 min email reminders, then you know that works for people and may choose to not send other timelines to keep email volume down.

The email graphic can be read like so: Out of 175 processed, 103 were opened. Out of those 123 opened, 33 clicked. Below this graph, you'll see specific engagement for each type of email sent in more detail.

Engagement Data

You can also view and export your Chat+ engagement analytics including your Chat transcript, Poll results, and Q&A history. You can learn more about how to export this data here!

Interested in learning about performance across ALL company webinars? Check out how to view company analytics and leads here!


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