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Doing a Dry Run

Dry runs give you the opportunity to practice your webinar, end to end, to discover any friction points BEFORE you invite attendees.

Updated over 2 months ago

Why do a Dry Run?

A Dry Run, or rehearsal, of your event lets you test each piece of your attendee experience and find any issues ahead of the event. It's critical before doing your first event in Sequel.io. Once you have a successful Dry Run, you can confidently run your first live event.
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It's also a good idea to do a Dry Run when making changes to significant tools such as:

  • Web Host

  • CRM

  • Company Firewalls/VPNs

Steps for a Dry Run

The steps for completing a Dry Run are just like running an event. It's essential to do each step the way your attendees will. Don't skip to a URL you have bookmarked when you want customers to click on a link in the calendar invite!


Here's an overview of the steps to test:

  1. Create the Event in Sequel.io.

  2. Embed the Event on an unlisted page on your website.

  3. Update the URL where you embedded the Sequel iframe in Sequel.io.

  4. Register for the event in Incognito Mode.

    1. If you have colleagues who can test, send them the link so they can also register.

  5. Join the Virtual Stage via the link in your Registration Confirmation email or Calendar Invite.

  6. Go Live from the Virtual Stage.

    1. If you have colleagues joining you, make sure they have different roles, like Presenter & Attendee.

  7. End the Event

  8. Publish the Replay in Sequel.io

Next Steps

As you go through the Dry Run, you may find steps that you missed during the event setup or while embedding on your website. That's why we do Dry Runs! Add steps to your process to clean up these friction points.

Once confident that you've made all the necessary changes schedule another Dry Run. A perfect Dry Run means you're ready to collect registrations for your first customer-facing event!

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